david touve

Why the iPad is the new Brick phone and that might actually be a good thing

Posted by in internet

Let’s be honest right from the start.  The iPad is perhaps the most poorly named, awfully positioned, not-seemingly-revolutionary product that Mr Jobs has recently described as revolutionary while standing on stage. As a product meant to appeal to the Apple fanboy, the iPad appears to be a tremendous dud.  It does not have what the fanboy needs that we don’t already get out of the combination of our MacBook(Pro) and iPhone.  In fact, on its own, the iPad is inferior to both the iPhone and a MB(P).  Its a phone…read more

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Susan Boyle record sales suggest 0.5% conversion rate

Posted by in internet

Susan Boyle’s most recent record has topped the charts in the UK and the US for 2009.  While this feat may seem like a big victory for the web over the radio, within these data lie a tough story that needs to be considered. Using the back of a napkin, you can easily arrive at upwards of one billion “impressions” of Susan Boyle online and offline—moments in time when viewers, listeners or readers were treated to or focused upon she who is know as SUBO.  In fact, this one billion number may…read more

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